This Provo, UT based company was started in 1972 and was founded by Gene, Kristine, and Pauline Hughes. Natures Sunshine markets nutritional products all over the world from the US to Israel. The company started small just by making supplements from herbs and marketing them to health food stores. Now, Natures Sunshine is a publicly traded company with over 500,000 distributors globally.

These 500,000 independent distributors utilize direct sales methods and house parties to distribute product to the consumer. Currently, the company has grown their product line to over 500 different nutritional supplement products ranging from herbal supplements to vitamins and even homeopathic products.

Natures Sunshine has established itself as a solid and viable network marketing company. In determining a legitimate MLM business we need to look at several factors like time in business, reputation, and does the company emphasize products sales? These are just some of the criteria to look for in analyzing a potential MLM opportunity. Natures Sunshine meets these criteria and below is just a few of the items that good MLM companies have including Natures Sunshine:

• The company has been in business for over 30 years.
• Natures Sunshine is well funded.
• The have a good reputation.
• They offer quality products.
• The company places their main emphasis on product sales.

Like most direct sales companies Natures Sunshine does not offer a full time income right away. In this line of work it will take time to build your sales large enough to make a full time income. If you are only looking for a part time income then this has some opportunities.

You need to remember that this requires selling and if you are not comfortable making cold calls and networking then this may not be a viable business opportunity. That is true for just about any MLM not just Natures Sunshine.

Yours in Success.

I have tried and researched hundreds of online business opportunities. Most of them have been scams and schemes but recently I have found a system that earns me a consistent monthly income with no selling at all. When I find these diamonds in the ruff I like to share them with my readers and this one is a must see. Click here to see!

Great Suffering Provides Great Opportunity by Sage Lewis Sage touches on some of the sadder aspects of our economy and world, broaching the greatly suffering real estate and energy industries. He believes people currently in these fields have wonderful opportunities to reach out to people and make a difference. A call to action is issued, encouraging these people to share their stories on the web, using blogs and YouTube as their platform. Free White Paper: How to Optimize for Google A free 10 page white paper on how to optimize a website on Google the right way - so the website succeeds. Publ.Date : Wed, 16 Jul 2008 19:39:07 -0600 Puppy's Picks - 07/21/08 by Jennifer Laycock I scan a few hundred feeds and read dozens of articles a day so you don't have to. From egommunication to controlling the message online to a great recap of the fundamentals of paid search advertising, check out a roundup of five posts I classify as "must-read" for the day. Matt McGee has a great reminder over at Small Business SEM that if you are a small business looking to generate word of mouth buzz, you simply must be remarkable. You don't necessarily have to have the world's most remarkable product, but you do have to create one of the world's most remarkable experiences. It's simple really and almost anyone can do it, if they're willing to put in the work. The idea of appealing to the ego has long been a common tactic for link baiting. With the rise of social media communication, it's fast becoming a way to catch the eye of someone who might not read or respond to your emails as well. Rohit Bhargava dubs this action "egommunication" in a blog post over at the Influential Marketing Blog. Having used this tactic dozens of times myself, I can attest that it works. In this month's issue of Diversity Magazine, Jonathan Bernstein claimed that if you knew how to effectively use blogs and web sites, you could "control 100% of the message." Becky McCray called him for that comment on Twitter and put some of the thoughtful (and more accurate) responses into a blog post at her site. Control 100% of the message? Not a chance. (And why would you want to?) It's always good to go back to the fundamentals. If you're just starting off, you need to learn the foundation of good marketing practices. If you're an old hat, and your campaigns aren't performing as well as you'd like, it's often one of those fundamentals that slipped past you in your complex planning. Either way, There's a nice series on the fundamentals of PPC Campaigns over at Search Engine Watch. Be sure to catch part one and part two, then keep your eye out for more. And finally, wrap up your day with a humorous take on the "Twelve People You Meet on Twitter." I can think of half a dozen names for almost every "person" on this list. Of course if you aren't on Twitter yet, I need to add a disclaimer explaining these aren't the ONLY people you'll meet on Twitter. Free White Paper: How to Optimize for Google A free 10 page white paper on how to optimize a website on Google the right way - so the website succeeds. Publ.Date : Mon, 21 Jul 2008 09:14:44 -0600 This is Why I Love Plurk (And Why You Should Too) by Mack Collier If you use Twitter, then you might have heard of a new microblogging site called Plurk.  Both services are alike in that they are both microblogging sites, in the same way that a Jeep and Ferrari are alike because they both have four wheels.  But just as Twitter holds potential for you to grow your business, so does Plurk.  First, it must be said upfront that Plurk has an incredibly quirky interface.  If you are used to Twitter's vertical format, the horizontal scrolling you'll encounter at Plurk will likely confuse and possibly even frustrate you at first.  I must admit, I hated Plurk at first, and almost stopped using the site completely.  But I decided to stick around, and here's why I'm glad I did. The people that use Plurk are INCREDIBLY engaged.  I continue to be amazed at how open and communicative Plurk users are, and there's an incredible sense of community on the site.  This, along with the ability to have threaded conversations, is what makes Plurk such a huge winner. But the key question is, how could any of this help your business?  Here's an example of what I am talking about; earlier today, I came across this post from Josh Hallett, reviewing the Nikon Coolpix S600.  Josh carefully reviews the camera, and shows several stunning photos taken with the camera.  I am always seeing bloggers review products on their blogs, and I always wonder 'How should the company respond to this?' And whenever I will see an example such as this, I would either post about it on my blog, or put it on Twitter.  I would point to the post and say something like 'Here Greg is blogging about his Huffy bicycle.  If you worked for Huffy, how would you respond to this?'  And inevitably, either the blog post or my tweet will get one or two comments, but a true discussion about what this company could do, never results.  So when I saw Josh's post reviewing his new S600, I decided to try again in asking others what Nikon should do about this.  But instead of blogging it, or asking on Twitter, I decided to ask my followers on Plurk what they would do. And literally within minutes, a vibrant conversation erupted around this issue.  One follower would play off an idea suggested by another.  One would clarify another's thoughts, and add their own.  Suddenly, the hyper-connected nature of Plurk users took over, and a conversation that's incredibly valuable, resulted. Now if you worked for Nikon, think of the value contained in that one Plurk.  Here you had several people that are immersed in social media, giving you advice on how to leverage social media to build awareness for your brand.  Here's some of my favorite suggestions: tamar definitely would thank them. maybe add a section on nikon.com to showcase user testimonials with a blockquote and a link back! swoodruff maybe ask Josh if he'd like to be part of Flickr group - Cool CoolPixers. Upload your best Nikon shots. johnrhopkins I would thank him via email, post a message in the comments and consider offering him some perks when he wants to upgrade down the road Herb  now the real question, is the brand manager (or *someone* at Nikon) searching for these types of things so the *can* do something? Now think about how you could use Plurk to gain valuable feedback about your own business.  Maybe you are thinking about starting a blog and want feedback on the best platform?  Should you allow comments?  How to you respond to someone that's blogging about your business?  How do you GET people blogging about your business? As the above Plurk shows (all replies came within 40 mins), Plurk users are incredibly engaged, and quite willing to help you with feedback for business issues you might be facing.  Why not try the site out and see if you like it?  If you want to give it a spin, here are some posts you can check out to give you a better idea of how to use Plurk. Five Reasons Plurk is Better Than Twitter and Vice Versa Twitter Vs Plurk, Who Wins? The Question of Plurk Free White Paper: How to Optimize for Google A free 10 page white paper on how to optimize a website on Google the right way - so the website succeeds. Publ.Date : Wed, 16 Jul 2008 14:22:06 -0600 Destination Search Engine Marketing, Part IV: It's Not Just Marketing as Usual by Stoney deGeyter In the last installment of this series on Destination Search Engine Marketing we discussed a few things that you can do to build a site that truly deserves to be ranked well in the search engines. Starting next week I'll discuss each of the seven specific building blocks in building a Destination Website, but before we jump to that let's look at what it means to actually employ a Destination SEM Campaign. Marketing a Destination Website is really not that much different from marketing any other kind of site. We look to the same effective strategies that are employed time and time again by the most successful websites: Strong on- and off-page SEO that thinks beyond search engine rankings Excellent content that delivers on-page customer performance and persuades visitors to take action (conversions) Exceptional offline marketing efforts that merge seamlessly with the online efforts Superb business management and customer satisfaction that goes well beyond the sale The difference between a Destination Website and any other is that all of the strategies above must be used together and you have to be at the top of your game with each one. Too often businesses focus on only one or two of these areas simply looking for a quick boost in traffic or sales. These boosts are often effective, but are also just as often very short-lived. Once you get all four of these areas working together you don't just get a boost in traffic or sales, but you get a website that functions like a well-tuned machine. Each piece of the campaign does it's job but also helps the other parts do theirs. Your website effectively becomes more than the sum of its parts. But there is still one more essential component to building a destination website. It's what we discussed in the previous installment. With all the marketing elements in place and working together, you still need to provide something unique, interesting, compelling and valuable. You have to give your visitors something that they cannot find anywhere else. Driving traffic doesn't create customers Most site's rely on marketing alone to increase traffic. Marketing drives traffic and traffic is really nothing more than more eyeballs on the site. The site still has to do it's job in selling the product or service you offer. And it has to do it effectively if you want to be profitable. Building a Destination Website rockets you beyond the competition in several key areas. Why does building a Destination Website do? Drives traffic: The marketing components work together to drive traffic to the website. Whether its from SEO, PPC, magazine ads, radio, TV or whatever avenues you choose, they all work together to drive traffic that has an expectation of what they will find on the website. Improves conversion: Because you're focused on the customer's wants, needs and desires--not just on building traffic--this translates in more satisfied site visitors that are more easily persuaded to take the action you wish for them to take. Repeat customers: Not every customer is a loyal customer, some just always like to hunt for the best deal. But many are more than happy to return time and time again to a place they are comfortable with. They might still shop around, but ultimately they'll return to familiar ground where they've established a good experience. Builds loyalty: True destination websites go beyond getting repeat customer and actually build a loyal customer base. These are customers that wouldn't think of going anywhere else. You become the default destination first and foremost. Makes your site sticky: It's nice to have customers come back time and time again, but when your site is sticky, it becomes more of a magnet. Your audience finds it hard to pull away and are often returning far more often than even they would expect. Creates word of mouth: When your website is truly exceptional, you get more than repeat and loyal customers. You get brand evangelists who go out of their way to tell others about you. This can be in the form of conversion, blogs, reviewed, etc. Good word of mouth can be an excellent source of new business. Improves ROI: Once you have your Destination Website doing most of the work for you, you'll find that your return on investment improving significantly. That's not to say it's not a lot of work to maintain a Destination Website, but each effort creates a more powerful than the effort going in. This reaps exponential rewards. With this understanding of what destination marketing is and why you want to build one, over the next several posts I'll discuss the seven building blocks of a Destination Website. This will revisit some of the things we discussed briefly in the first parts of this series but will also provide even more detailed information on how to creating a website that becomes a Destination for your industry. Read more about Destination Search Engine Marketing: Part I: Do you Deserve Top Search Rankings? Part II: What Would Sudden Exposure Get You? Part III: Standing Out in a Sea of Thousands Part IV: It's Not Just Marketing as Usual Seven Building Blocks of a Destination Website #1: Expert Information #1b: Seven Types of Expert Information #2: Usability Free White Paper: How to Optimize for Google A free 10 page white paper on how to optimize a website on Google the right way - so the website succeeds. Publ.Date : Thu, 17 Jul 2008 09:25:03 -0600

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